Thursday, November 24, 2011

About Desktop Publishing: Market, Advertise, Sell Your Desktop Publishing

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From Jacci Howard Bear, your Guide to Desktop Publishing
For those celebrating (who probably won't be reading this today): Happy Thanksgiving.

The topic of the day: marketing and advertising. OK, that's two topics. Well, actually three, since I'm throwing sales into the mix with a nod to three About.com sites where you can dig deeper into all three.


Creating Marketing Materials
Advertising is part of the marketing pie. That's a simplistic explanation. For our purposes, marketing materials are "a little bit of everything and anything used to get the message out about a product, a service, and organization." Learn how to design, print, and use marketing materials created with desktop publishing software.
See More About:  marketing  ad design  direct mail

About.com Marketing
You're only connection with marketing may be in designing marketing materials for others but you'll have a leg up on the competition if you understand marketing, branding, and public relations. Guide Laura Lake has the answers.

About.com Advertising
There's more to advertising than creating a killer ad. Guide Paul Suggett and former Guide Apryl Duncan can help you write a better advertising pieces of all kinds for clients and for your own small business.

About.com Sales
If you are a freelance designer or a small business owner of any kind, sales is part of what you do. You're selling yourself, your services, your ideas, your expertise. Get a little better at it with the help of Guide Wendy Connick.

 


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About.com Desktop Publishing on Facebook

 

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This newsletter is written by:
Jacci Howard Bear
Desktop Publishing Guide
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More Topics to Ponder
Photography in the Frame
Learn How to Draw
Add Web Design to Your Resume
 
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